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Poison Center Spotlight

Even though there is only one number to call to reach a poison center, there are 61 Poison Centers across the country handling these calls. On this page, we highlight a local poison center’s efforts to increase access to poison center services, develop innovative partnerships, or just get the word out about preventing poisoning in their community. This page will be updated periodically to spotlight other poison centers, so be sure to check back occasionally to see if a new program is being showcased.

The National Capital Poison Center Exit Disclaimer(NCPC) has served the Washington, DC metropolitan area for 28 years. The 4.6 million residents of the District of Columbia and neighboring counties represent a variety of ages and professions and speak more than one hundred languages. Due to the presence of US military and diplomatic corps in DC, NCPC frequently receives international calls, sometimes from areas with minimal medical facilities. The geographic, socioeconomic and cultural diversity of the region, coupled with the famously transient nature of the population make it a challenge to educate residents about poisons, poison prevention and poison center services. Within a few miles of the poison center, there are several medical schools and military hospitals, the seat of the U.S. government, and a population that encompasses a full range of socioeconomic backgrounds.

Given these challenges, NCPC employs a variety of strategies to reach the general public. In early 2008 the Center aired 2,000 paid radio spots on 5 major radio stations, reaching 2.1 million people. Each year, the Center pro-actively provides poison prevention materials directly to every child care center, family child care home, pediatrician’s and obstetrician’s office, library, pharmacist and fire station in the service area. In 2008, the Center distributed 2.2 million free pieces of poison prevention material, including magnets, brochures, tip cards for different age groups, plant and mushroom cards, and Poison Help super balls. NCPC regularly works with partner organizations, such as Safe Kids Campaigns and Head Start programs.  A free quarterly e-newsletter, The Poison Post™, reaches nearly 5,000 subscribers, delivering prevention tips to their inboxes.

NCPC provides on-site training for several hundred health professionals and health professional students, and offers “Poison Prevention Instructor Training” to health educators, life safety educators, school nurses, public health nurses, EMS personnel, pharmacists, and community volunteers. In each of the past several years, NCPC has also provided training programs for health professionals focusing on the recognition and treatment of chemical terrorism victims.

Poison Jungle SafariThe West Texas Regional Poison Center Exit Disclaimerat Thomason Hospital (WTRPC) is America's first 24-hour bilingual, bicultural regional poison center certified by the American Association of Poison Control Centers (AAPCC). Located in El Paso, TX, it is the only U.S. poison center located directly on the U.S.-Mexico border. WTRPC’s bilingual staff is uniquely qualified to provide expert poison information in English and Spanish to the community including families, educators, and health care providers. The designated service region of West Texas is made up of largely rural communities where immediate access to healthcare facilities and health providers is limited. WTRPC’s border service region covers 36 counties with 1.4 million inhabitants. This is almost 24 percent of the entire landmass of Texas, yet only 7 percent of the State's population, with 60 percent Spanish-speaking.

The center continues to be a pacesetter through facilitating efforts with Mexican healthcare professionals, participating directly in the development of a bi-national emergency response plans, and via its toxicology conference "Toxicology Has No Borders" where experts from both the U.S. and Mexico convene to address the latest diagnostic and management information for toxic exposures. The center also supports bi-national border health through development of activities such as the “TOX BOX”; a touch screen kiosk with learning modules and interactive games aimed at teaching children about poison prevention. The “TOX BOX” has been at the El Paso Insights Science Museum, an interactive children’s museum, for over 3 years and reaches thousands of children every year.

In March 2008, WTPRC hosted its 14th Annual Poison Jungle Safari as part of the National Poison Prevention Week 2008. This family-friendly bilingual educational event is held annually at the El Paso Zoo with almost 4,000 participants. Poison prevention stations are set up throughout the zoo with each station focusing on a specific category of poisons (Medications, Plants, Bites and Stings, Illegal Drugs, Household Products, Environmental Hazards, and Lead).

View Photos From This Event

The California Poison Control System (CPCS) Exit Disclaimer won the 2007 International Award of Excellence (IN-AWE) from the Medical Marketing Association and the Coalition for Healthcare Communicators for its outstanding consumer marketing campaign, “Don’t Guess. Be Sure” The In-Awe Award is the most prestigious award for marketing and communications in the area of health care. The “Don’t Guess. Be Sure” poison prevention campaign was funded through a grant from the Health Resources and Services Administration.


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